Using Hypnotic Marketing to Help You Get More Online Sales #OBSHacks 103

Updated: Aug 4, 2019

On todays' episode out I'll be talking to you about hypnotic marketing and how you can apply  hypnotic writing to your marketing to help you get more sales on your websites. I cover some insights from a book I recently read titled Hypnotic Writing by Joe Vitale 


ADEWALE: Just imagine you would get more sales by using hypnotic writing technique to show the benefits of your products to your customers. Welcome to Online Business Startup Hacks, OBS Hacks for short. My name Adewale Adejumo, I'm an online entrepreneur an e-commerce speaker and a digital growth consultant.

Intro Music

ADEWALE: Todays episode out we'll be talking to you about hypnotic marketing and how you can apply hypnotic marketing or more specifically, hypnotic writing to your marketing to help you get more sales on your websites. So theirs this book that I've been reading called Hypnotic Writing and I know that sounds like a really boring book. My plan was to apply the techniques that came from this book to help with writing good marketing copies to sell more of our products online. So the truth is that for you to sell better online, you need to learn how to write good copy and for you to write good copy, you can either be a natural or have learnt how to write hypnotically. So I was talking to a friend of mine about this last week and he was completely against hypnosis saying that he doesn't want his will to be taken from him and this is what most people think about when they hear the word “hypnotic writing”. So let me start by answering the question: “What is it hypnotic writing and how is it different to hypnosis?”

Hypnotic writing is a way to use certain words to seduce and persuade your reader into taking actions you want them to take - this technique was used by Agatha Christie, Shakespeare, Mark Twain, and many other famous writers. These guys were able to draw in their audiences and keep them gripped in an almost hypnotic trance. In marketing you can use hypnotic writing to get more sales or get your audience to take certain actions.

Imagine the increase you will gain in engagement on your social media post with a bit of hypnotic writing in your captions to get your audience or followers to share your posts or to take certain actions, every time you post something on your social media.

On your website, just imagine you getting more sales by using hypnotic writing techniques to show the benefits of your products to your customers - even if what you said is expensive – infact, especially if what you said is expensive. Your customer needs to be seduced by the product's benefits to them and be persuaded to buy the item by you showing them how it will better their lives or our cool it will make them look or feel. So I would definitely recommend getting this book that I'm reading called Hypnotic Writing by Joe Vitale to master your writing. So let me ask you a question: When I started this episode did you want to read this book?

And if you answered “no” and now? I’d bet you want to check out this book now, don't you? Well, I used hypnotic writing techniques on you in this podcast, and this is how I did it:

1. I first got your attention. We're talking about hypnosis which you may or may not agree with.

2. Then I got you to relax by explaining how hypnotic writing is different to hypnosis by giving examples of famous people.

3. Then I used the magic word: “IMAGINE”, that's how I got you into a trance and got to see visualize all the benefits you would gain from this book. See this technique works. Now go and read the book and try it yourself!

For more awesome tips like this that will help you gain more followers, increase your engagement and increase your sales, subscribe to our channel and follow me on Twitter @waleadejumo… and no, I’m not trying to hypnotize you

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